Innovations through Insights:Role of Customers in Driving Innovations for Better Business&Experience

In an age of rapid technological progress, it’s easy to get carried away chasing trends and buzzwords. How can businesses look deeper to drive meaningful innovation and deliver products and experiences that are useful and relevant to customers? Dilip Bhatia, Chief Customer Experience Officer at Lenovo, offers a peek behind the curtain at how Lenovo focuses on the customer as its north star ? leading to better user and customer experience, and better business outcomes.